The puzzle, benefitting Food Banks Canada, is available beginning Tuesday, May 19, 2020. (Kraft Heinz Canada photo)

Heinz releases ‘ridiculously slow, all-red’ ketchup puzzle in Food Banks Canada fundraiser

COVID-19 social distancing protocols have allowed for many to pass the time with a puzzle or two

To pass the time during COVID-19, many British Columbians have rekindled their love for puzzles while others have been taken a turn or two at the calming game for the first time.

From portraits of dogs and kittens sitting in a bed of flowers to landscapes or collages of objects, each puzzle brings with it a unique test of one’s ingenuity and knowledge.

But this week, Kraft Heinz Canada – yes the condiments company – has released a rather saucy puzzle that is sure to trick even the most mastered puzzle solvers: a “ridiculously slow, all-red” ketchup puzzle.

Earlier this month, the company released the puzzle as a contest, with 57 people in 17 countries winning the exclusive board game.

More than 5,000 Canadians entered the contest, a spokesperson told Black Press Media, sparking the decision for the Kraft Heinz Company to sell the puzzles for a limited time with all profits from Canadian sails going to Food Banks Canada.

The game is available beginning Tuesday (May 19).

“We were blown away by the massive response to our Heinz-red Ketchup Puzzle with thousands of Canadians telling us who they would love to do this puzzle with,” Brian Neumann, senior brand manager, said in a statement.

“We wanted to find a way to give more Canadians the opportunity to get their hands on one, while also giving back, which is why all profits from the sale of the puzzle will go to support Food Banks Canada.”

The puzzle is 570 pieces. in “identical Heinz ketchup red.”


@ashwadhwani
ashley.wadhwani@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Want to support local journalism during the pandemic? Make a donation here.

Games and Toys

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Telegraph Cove Resort will open June 1 to self-contained campers only

Washrooms, showers and all other amenities will remain closed for now

Hardy Bay Seniors’ Centre doubling down to build community during COVID-19

The volunteer-run group is cooking meals and checking in on isolated seniors

Three weekly direct flights from Port Hardy to Vancouver starting June 1

Direct between Bella Bella and Vancouver not resuming at this time

UPDATE: Local taxi company applying to opertate north island bus route

Waivin’ Flags Taxi wants to operate Route 5 between Cambpell River and Port Hardy

Change in service: Port Hardy is switching from bi-weekly garbage pick up to weekly schedule

The cost for the weekly garbage pick up service is an additional $30.12 annually.

VIDEO: Injured bald eagle rescued in B.C. First Nations community

Bird suspected injured in fight, whisked off to Coquitlam rehab

Toronto Raptors’ Ujiri says conversations about racism can no longer be avoided

Thousands have protested Floyd’s death and repeated police killings of black men across the United States

‘I’m afraid’: Witnesses of wolf attack on senior near Prince Rupert worried about safety

Frank Russ shows where the unprovoked wolf attacked his father

Protesters prepare to rally against racism in front of Vancouver Art Gallery

Rally is in response to the deaths of black Americans and a Toronto woman

Man dies in ATV accident south of Nanaimo

Incident happened on backroad Friday night in Nanaimo Lakes area

Protesters rally against anti-black, Indigenous racism in Toronto

Police estimated the crowd to be between 3,500 and 4,000 and said there was no violence

Feds earmark $1.5M to support recovery of B.C., Indigenous tourism

B.C. money will be split between Vancouver Island and Indigenous tourism

‘We’re sick of it’: Anger over police killings shatters U.S.

Tens of thousands marched to protest the death of George Floyd

Most Read